Blog Category
3-Step-Model to a Successful Crowdinvesting
Crowdinvesting campaigns require meticulous planning and active participation from the entire management team and employees. Key steps for a successful crowdinvesting include personal posts by executives, a significant reveal about the crowdinvesting, a well-prepared landing page for early investors, engaging Q&A sessions, and sharing captivating behind-the-scenes content. Optional actions such as press releases and reaching out to journalists can further enhance visibility. During the launch, celebrating across multiple channels, hosting an office party, or organizing a special event can amplify engagement. Post-launch, ongoing communication with new shareholders, providing support, and addressing their inquiries are vital. Discover how to prepare for a thriving crowdinvesting campaign and maximize your chances of success.
New Ways of Investing: From Physical to Digital to Tokenized Assets
The history of investing begins in the Middle Ages, and over time, the evolution of stock trading has led to the digitization of securities, enabling electronic registration and buying and selling. With the blockchain, the trading of securities has been revolutionized, making tokenization of assets possible, thereby finally compensating for the disadvantages of previous securities trading. Tokenization of assets enables the storage, transfer, and management of original assets without a third party, giving true ownership of securities to any person, enabling seamless, liquid, and transparent trading. In this article, we explore why the tokenization of assets is the logical next step in the evolution of investing.
Alternatives to VC-Funds: Crowdinvesting for Startups and SMEs
Looking for financing options for your company? Consider crowdinvesting as a promising alternative to traditional options like crowdfunding or venture capital. Learn about the advantages of this innovative approach through tokenized shares and automated markets, and how it can help your business grow. Discover the differences between crowdinvesting and crowdfunding, and the benefits of this financing option for both companies and investors.
Dividends and Airdrops: Use Cases, Differences and Similarities
Dividends refer to the distribution of a company's profits to shareholders, usually in cash or additional shares of stock. Airdrops refer to the distribution of a cryptocurrency or token to a large number of wallet addresses. Airdrops are typically associated with cryptocurrencies, whereas dividends are associated with traditional stocks. Airdrops are usually given for free, dividends are paid for ownership in a company. A company can use the airdrop functionality to distribute dividends, more shares or other tokens to incentivize behavior.
Wallets for cryptocurrencies: An overview.
There is a wide variety of wallets for cryptocurrencies, all of which have certain advantages and disadvantages, mostly resulting from a compromise between ease of use and security. In its simplest form, a wallet consists of a private key and a public address derived from it. A compromise between highest security standards and usability are hardware wallets with certain smart features.
Reasons for Optimism: Aktionariat supports optimistic roll-up protocol
This blog post explains Layer-2 scaling solutions and the optimistic roll-up protocol. Background: high gas fees in 2021 and relatively low throughput on the Ethereum blockchain. Scaling solution: Optimism Layer-2 rollup as a means to reduce gas fees (transaction cost) and increase transaction speed (throughput). Tool upgrades: Aktionariat‘s security token, dashboard, Brokerbot, widgets, and mobile wallet are now compatible with Optimism.
About the superiority of uniswap-style markets over traditional order books
Traditional stock markets are organised around order books. This works well as long as the company who's shares are traded is well-known. However, it doesn't work for small- and medium sized companies. Automated market makers (AMM), like the ones used on Uniswap change the way of matching buy and sell orders fundamentally. Based on the logic of liquidity pools, Aktionariat came up with their own interpretation of a uniswap-style market which they call Brokerbot. It enables small- and medium sized companies to have their own liquid and efficient market. Last but not least, it allows everybody to invest in historically inaccessible private Swiss companies that used to be hard to price.
